HOW TO MOBILIZE - Fact Sheet No. 4

Motivating for Attendance

Union Meetings

The core of a democratic local union is the local membership meeting. At these meetings, the union membership makes decisions concerning the goals, activities, and direction of the local. The goal of most local union leaders is to make membership meetings interesting and exciting events, where all the members feel welcome to attend and participate. However, the lack of participation in membership meetings is a common complaint and many locals have tried various incentives to increase attendance: food, drinks, raffles, etc. We have found, though, that increased attendance at OCAW membership meetings results when the organizing or mobilizing model is in place in the local. Once a member is concerned and interested in the union, that member shows support by attending and participating in meetings. In addition, your union can establish a "tradition" that all union officials, including stewards, are obligated to attend the membership meetings, unless excused beforehand.

Membership meetings are a forum to:

  • Inform the membership (and learn from the membership) about what is happening, what might be happening, and why.
  • Conduct union business by allowing the membership to discuss issues and make decisions on implementing the local's policies and programs.
  • Build unity and solidarity within the local.

    Checklist for productive meetings:

    Carefully plan and organize the meeting agenda ahead of time. This is the task of the President and Executive Board.

    Provide the membership with advance notice. Use your one-on-one mobilization structure, phone tree, leaflets, bulletin boards, etc.

    Be sure the meeting place is comfortable, convenient, and accessible to all members. The local should consider providing child care if lack of child care is a reason members cannot attend.

    Start and end the meeting on time.

    Run the meeting efficiently, smoothly, and democratically. For example, summarize correspondence instead of reading it word for word. Same thing for the financial report--pass out details, merely summarize for the meeting. For more information on running a meeting, you can purchase Your Union Meeting, a guide to running a union meeting along with a Parliamentary law chart, from the OCAW Supply Department (Form 667, $.85 each).

    Educational Programs

    One problem that unions face when conducting education or other programs is that they must ask the members to use their "free" time to attend. Probably the single most often cited reason for not developing an on-going local education program is "It's hard to get people here at night or on the weekend." And, given the increased responsibilities of most workers, this problem certainly has validity. However, some locals have been very successful in motivating members to attend meetings, workshops, and other union activities. Like so many things union leaders must do, membership attendance takes planning, monitoring, and follow-through.

    Step 1. Planning

  • Give members plenty of advance notice, but not so much that they forget
  • Select a date and time that is convenient to all (remember family and community obligations and functions)
  • Plan the workshop
  • Keep a time line or calendar and establish check points
  • Deal with room set-up and refreshments

    Step 2. Monitoring

  • De-brief activities regularly with other activists and officers
  • Review and approve announcements
  • Assign one-on-one meetings for activist network and stewards with expected numbers to be contacted
  • Give members specific times and places - AND STICK TO THEM!

    Step 3. Follow-Through

  • Call members to see if they are coming
  • Ask stewards to bring at least three people
  • Post announcements on bulletin boards (Remember, this shouldn't be the only method of recruitment.)
  • Treat motivating for meetings like an internal organizing effort (management pays attention)

    Your members are motivated to attend meetings for various reasons, so your efforts must be diversified.

    Some suggestions:

  • Have part of the agenda presented by some of the members

  • Form working groups to handle announcements and motivation

  • Be specific about dates and times

  • Do not run past the designated ending time

  • Establish incentives

    For more information on How to Mobilize contact:
    OCAW Research & Education Dept.
    P.O. Box 281200
    Lakewood, CO 80228-8200